Deven Sisler is an established Yoga and AcroYoga educator, a pioneer in the field of kids yoga, and a co-founder of Family AcroYoga. Her work focuses on building equity for children through mindfulness, yoga, and play, training educators and facilitators across the globe.
When Deven arrived, her offerings were strong, but the digital infrastructure was fragmented. The existing website lacked clear customer pathways, meaningful calls to action, and operational flow. There was no unified brand system or marketing rhythm, only a patchwork of tools and platforms.
So we went for a full-spectrum refresh.
Visual Identity: A new visual language was established, clean, bright, and shape-driven, designed to center the child’s perspective while conveying trust and professionalism. Inspiration came from Swedish iconography, vintage sports collage, and bold, joyful color palettes.
Digital Experience: We built a fully redesigned customer-facing website, streamlining her offerings into intuitive user journeys. Every core audience - from educators and parents to event organizers, were given a direct access point with optimized sign-up flows and integrated forms.
Operational Systems: Fragmented backend marketing was replaced with a centralized system that unified communication, booking, and payments. Deven’s workflow was simplified to allow more focus on delivery rather than administration.
Marketing Rhythm: With an upcoming training underbooked, we designed and executed a focused outreach tactic that sold it out in 48 hours. That effort became the model for a replicable monthly marketing system, including branded templates, a planning calendar, and campaign themes that Deven can sustain over time.
This engagement reflects our holistic branding approach. By addressing how a brand looks, functions, and communicates, we were able to support the next evolution of Deven's work. The result is a brand ecosystem that makes her offerings more visible, accessible, and aligned with her values.
You are welcome to visit her work here.
I have a small children's yoga teacher training company and hired Nicole to do a necessary rebranding. I am ecstatic with my new website, but that barely scratches the surface with the work that she did for my company. She listened, dug in deep and made amazing proposals.
I knew I was working hard, but Nica helped identify where I was working too hard- she reorganized the entire backend, eliminated superfluous efforts, helped me maximize efficiency and streamlined marketing/promotion goals.
I have a marketing plan for the first time in my career that is working with great returns from clients happening already. The clarity that she identified means I can be more focused, work smart and have more time for my family and life balance.