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When the Passion Becomes the Purpose

Client

Kari Schein Yoga & Sound

Year

2024

  • branding and visual identity

  • custom video and photography

  • brand writing - from bio to services

  • website design

  • opt-in email capture

  • email templates

  • replicable marketing logic & schedules

In 2023, it was time for Kari Schein to shift her perspective and answer to a calling in yoga and sound. After a trans-national move to build a new Montessori school after 20+ years of teaching and teaching teachers, she was called to activate her years of yoga and sound practice and start fresh. And that is what she did. We developed her offerings, paying special attention to pricing strategies that would, in 6-8 months, create sustainable growth. She is now teaching teachers again, but for Yandara, the beloved yoga center in Baja Sur, Mexico, and offering classes, workshops, and private sessions with her specialized blend of hatha and Katoniah yoga, and deep sound healing and voice activation.

Nica has taken my story and brought it to life.  In this creative process, she supported and encouraged me to live large, share my authentic self and dream BIG!  Nica is gifted with a genuine sense of knowing and with this deep insight, she curated each step with exquisite writings and artistic forms to enhance all stages of my project.  


She is funny and edgy and thinks outside the box.    I didn’t really know exactly what I wanted when I hired her,  but once it went live, I realized she captured exactly what I wanted.  I freakin LOVE my website. It is authentically ME. 

Kari Schein
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